FURR, Nathan; OZCAN, Pinar; EISENHARDT , Kathleen. What is digital transformation? Core tensions facing established companies on the global stage. Journal of Sustainable Competitive Intelligence , [S. l.], v. 12, p. e0410, 2022. DOI: 10.24883/IberoamericanIC.v12i.2022alumniin. Disponível em: https://alumnijournals.org/rev/article/view/188. Acesso em: 26 aug. 2026.