Competitive Intelligence Activity Among Small Firms

Abstract

The purpose of a competitive intelligence (CI) program is to develop action-oriented implications for managers. This is an overview of the evolution of competitive intelligence and of the fundamental concepts of CI, including the intelligence production process. ...

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Fonte:
Publication: Name: SAM Advanced Management Journal 
Publisher: Society for the Advancement of Management
Audience: TradeFormat: Magazine/Journal 
Subject: Business; Business, general
Copyright: COPYRIGHT 2001 Society for the Advancement of Management
ISSN: 0036-0805
Date: Wntr, 2001 
Source Volume: 66
Source Issue: 1
Pub Date: 01/01/2001