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Vol. 12 (2022): Continuous publication
Vol. 12 (2022): Continuous publication
Published:
2022-01-10
Articles
Post-Pandemic Reflections on Challenges and Opportunities for Marketing Research in the 21st Century
Joseph F. Hair, Dana Harrison, Jeffrey Risher (Author)
e0411
PDF
PDF (Português (Brasil))
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0411
What is digital transformation? Core tensions facing established companies on the global stage
Nathan Furr, Pinar Ozcan, Kathleen Eisenhardt (Author)
e0410
PDF (Português (Brasil))
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022alumniin
Digital Transformation (DT): An Overview of International Scientific Production in the Last Decade
Alessandra Yula Tutida , Carlos Ricardo Rossetto, Ruan Carlos dos Santos , Gisele Mazon (Author)
e0413
PDF
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0413
Organizational Agility And the Diffusion of Technological Innovation In Cleantech Companies
Matheus Eurico Soares de Noronha, Juliano Barros Neves Martins, Tamires Lietti, Rosemeire de Souza Vieira Silva (Author)
e0412
PDF
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0412
Entrepreneurs' negative feelings and the covid-19: an analysis of tweets
Daniel Pagotto, Rodrigo Barbosa, Cândido Borges, Vânia Nassif (Author)
e0414
PDF (Português (Brasil))
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0414
Mapping of organizational maturity levels in the use of competitive intelligence: a survey on the 500 largest companies based on Brazil
Clebia Ciupak Bocardi, Leonel Cezar Rodrigues, Giseli Alves Silvente (Author)
e0415
PDF (Português (Brasil))
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0415
Impacts of Covid-19 in the business of brazilian geographic indications
Hellen Vitória Silva, Mirna de Lima Medeiros (Author)
e0408
PDF (Português (Brasil))
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0408
After Sales as Foreign Customer Loyalty: A Perspective from Dealers of the Automotive Sector
Diane Terres , Fernanda Lazzari, Fábio Verruck (Author)
e0418
PDF
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0418
Segmentation Based on Personal and Spiritual Life Balance During Covid-19, and Its Relations with Materialism, Frugality, Well-Being, and Positive Emotions
Jussara Cucato, Flávio Santino Bizarrias, Jussara Goulart Silva, Marlette Cássia de Oliveira Ferreira (Author)
e0417
PDF
DOI:
https://doi.org/10.24883/IberoamericanIC.v12i.2022.e0417
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